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| 文章编号：1672-3104(2011)01-0089-05 |
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日本创意产业发展政策及其启示 |
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林乃森 |
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（福州大学管理学院，福建福州，350108） |
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| 摘 要： 创意产业由于成本低、污染低、能耗低、潜力巨大、受众群体大，普遍被认为是国家经济发展的重要方向之一。该产业也是我国经济结构调整焦点，从中央到地方政府相继出台了有关发展创意产业的政策和措施，从政策、资金、土地等多方面予以扶持，但是大热之下，行业的隐忧也在显现，一些困境仍然难以破解。日本作为世界创意产业发达国家之一，在发展创意产业方面有其独到之处。通过分析和借鉴日本所采取的政策和成功经验，将有利于我国理顺对该产业的支持政策，促进其又快又好的发展。 |
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| 关键词： 创意产业；政策扶持；知识产权；软实力； 日本经济发展 |
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Enlightenment from the Policies of Japanese Creative Industry |
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LIN Naisen |
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（School of Management, Fuzhou University, Fuzhou 350108, China） |
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| Abstract: Creative industry is considered to be one of the most important trends of economic development for many countries owing to its low cost, less pollution, low energy comsumption, great potentiality and benefits. Creative industry is also the focal point for our economic restructuring that many policies and measures about developing the creative industry are made by the central and local governments. And supports are given in many forms, such as favorable policies, fund and land. But there still exist some problems that are difficult to solve. Japan is one of the developed countries in creative industry in the world. It has some distinctive features in developing creative industry. The paper analyzes Japanese policies and experience from which we can learn so as to straighten out our industry supporting for the policies to promote its quick and better development. |
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Key words: creative industry; policy support; intellectual property; soft power; Japan’s economic development |
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