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| 文章编号：1672-3104(2025)06-0134-14 |
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“因噎废食”还是“亡羊补牢”：反不正当竞争诉讼与新能源汽车侵权企业创新 |
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熊勇清1，朱振东1，秦书锋2，程倩3 |
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（1. 中南大学商学院，湖南长沙，410083；
2. 湖南农业大学商学院，湖南长沙，410128；
3. 中共广东省委党校，广东广州，510050） |
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| 摘 要： 随着新能源汽车产业的竞争加剧，不正当竞争现象时有发生，不少被侵权企业运用反不正当竞争诉讼来维护自身合法权益。反不正当竞争诉讼在维护被侵权企业合法权益的同时，能否对侵权企业形成一定的“创新倒逼”作用？以2013—2022年新能源汽车板块上市公司为例，分析了反不正当竞争诉讼败诉次数与败诉金额对侵权企业创新投入的影响。研究结果表明：反不正当竞争诉讼可以有效倒逼新能源汽车侵权企业增加创新投入，且地方反不正当竞争水平在该过程中起到正向调节作用。此外，企业竞争地位在反不正当竞争诉讼刺激新能源汽车侵权企业创新投入的过程中起到单一门槛作用。异质性分析表明，反不正当竞争诉讼的“创新倒逼”作用对于高媒体关注和高内控质量的企业来说更为显著。研究对于进一步运用反不正当竞争法规来塑造公平有序的新能源汽车产业环境并进一步激发企业创新活力来说有着重要的启示意义。 |
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| 关键词： 新能源汽车企业；反不正当竞争诉讼；创新投入；地方反不正当竞争水平；竞争地位 |
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Inhibition or promotion: Anti-unfair competition lawsuits and innovation of new energy vehicle infringing enterprises |
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XIONG Yongqing1, ZHU Zhendong1, QIN Shufeng2, CHENG Qian3 |
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（1. School of Business, Central South University, Changsha 410083, China;
2. School of Business, Hunan Agricultural University, Changsha 410128, China;
3. Party School of the Guangdong Provincial Committee of CPC, Guangzhou 510053, China） |
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| Abstract: With the intensification of competition in the new energy vehicle (NEV) industry, the phenomenon of unfair competition occurs from time to time, and many infringed enterprises use anti-unfair competition lawsuits to safeguard their legitimate rights and interests. While anti-unfair competition lawsuits help to protect the legitimate rights and interests of the infringed enterprises, can they also exert a certain innovation-forcing effect on the infringing enterprises? Taking the listed companies in China’s NEV sector from 2013 to 2022 as examples, this paper analyzes the impact of the number of losses and penalty amount in anti-unfair competition lawsuits on the innovation investment of infringing enterprises. The results show that anti-unfair competition lawsuits can effectively force NEV infringing enterprises to increase their innovation investment, with local anti-unfair competition level playing a positive regulatory role in this process. Besides, the competitive status of enterprises plays a threshold role in the process of stimulating the innovation investment of NEV infringing enterprises by unfair competition lawsuits. Heterogeneity analysis shows that the “innovation push” effect of anti-unfair competition lawsuits is more prominent for enterprises with high media attention and high internal control quality. This study has positive significance for further making good use of anti-unfair competition laws and regulations to create a fair and orderly industrial environment for new energy vehicles and to further stimulate the innovation vitality of enterprises. |
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Key words: new energy vehicle enterprise; anti-unfair competition litigation; innovation input; local anti-unfair competition level; competitive position |
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